Marketing for manufacturers who want to reach potential customers on the Internet…

How do I sell my industrial products online?

You’re a manufacturing company with an excellent website… but nobody can find it.

Internet searches come up with crickets.

You’ve got valuable information. But your marketing strategy just isn’t gaining traction…

You’re not alone

I know how it feels.

Your online marketing analytics show few people even check it out.
Your marketing efforts aren’t even registering with Internet search engines.

This marketing strategy may be costing you millions $$$ per month…

The high cost of ignoring this

You’re not getting customers.
You’re losing to the competition—other manufacturing companies.
Is that what you want?

But what marketing strategy should I use?

If you could find a way to get your message in front of more customers:

Then they’d know just how great your manufacturing company is.
Then they’d buy your stuff.

I work with manufacturing companies just like yours. So I developed this manufacturing marketing method.

Now you can use it too…

Get more customers with my unique digital marketing framework

If you want to attract prospective customers, you need to do this:

Research the problems your customers want to solve.
Write a clear, simple message that promotes you as the solution.
Use the words your potential customer uses—so their Internet searches point to you.

But how does a manufacturing company get started?

It’s easy to make this happen…

Just use an expert in mechanical engineering and Internet rankings to deliver the clarity you need… so customers buy your stuff.

The problem is… not just any expert has this skill set.

But… I am that guy! I have a background in mechanical engineering, copywriting, and Internet searches.

So let’s get started…

Let’s get your message seen on the Internet, kick butt, get more customers…

… and take out the competition!

For example, here’s what I did for a manufacturer, just like you…

An embarrassment

With a technical product line, my client had worked with an SEO specialist for their digital marketing. You know, a specialist, somebody who pretends to know stuff about the Internet.

But wow! The specialist did get results… Customers found the company blog posts right away!

Life was good, right? Wrong!

Here’s why…

Customers couldn’t understand the message.

The specialist used the right words to get the customers’ attention.

But, the specialist lacked the product knowledge to do proper manufacturing marketing—to convince the customer that my client had the solution to their problem.

No clarity. No purchase. No customer.

My client described the situation as “an embarrassment.”

So I jumped in…

I researched the problems my client’s customers wanted to solve, wrote a clear message promoting his product as the solution, and used the customers’ words so their Internet searches pointed to my client.

My client was pleased with my digital marketing strategy because I had built authority with his customers and Google. He said this:

“Rich is a master wordsmith. He has helped refine how our extremely technical business speaks to our customers. In addition, Rich’s knowledge has helped achieve Page 1 in internet search results for some of our articles.” -NL, Marketing Director

So now you too can have the same advantage my client did…

That’s why I created 4CWriting

Any manufacturer can increase customer engagement with 4CWriting, a.k.a. Critical Concepts Clarified Copywriting.

Customers find your message:

Fast – because you use the correct Internet search terms
Valuable – because a mechanical engineer, who understands your product, writes your message

Here’s what you get with 4CWriting

For your next project, I will:

Research the problems your customers want to solve.
Write a clear, simple message that promotes you as the solution.
Use the words your customers use—so their Internet searches point to you.

Customers will find you because you’re now using the words they’re searching for.

And, your technically-valuable writing will cause them to view you as the only logical source for their next purchase.

Turn lookers into customers…

Is 4CWriting worth it?

Q: I write my articles because I know my product better than you. So, why should I pay you?

A: You’re right—you do know your product better than me. So, you’ll be invaluable when we work together.

But remember… for an engineered product:

to describe it precisely is easy
to explain it simply takes more work

Your customer needs “simple”… He needs to know that his solution lies clearly with your product.

Let my background in mechanical engineering and copywriting help you keep it simple.

Also, the Google algorithm is changing every day—looking at the words you use—using them to help customers find you… or not. Not fair, but true.

So, if you’re looking to get traction for your product by engaging customers while keeping Google happy, let me help.

What my existing customers are saying about 4CWriting

“Whatever rate you end up paying Rich, rest assured you will get more in value. Rich is patient and accommodating and provides top-level work.” -BT, Founder

“Rich has been a pleasure to work with. He communicates quickly and clearly; he is patient and has concise answers to my questions. I recommend Rich and look forward to working with him in the future.” -MJ, Owner

“Working with Rich is wonderful. Rich is a very insightful person and can take a complex technical concept and make it easily understood by others. We will be working with him in the future.” -ND, President

Let ME take all the risk

I’ll write your next blog post…

Then, if you’re not delighted with the simple customer-focused product description or the internet search terms to boost your rankings, remove it from all locations and let me know—and you get all your money back.

Compare this to the risk of not being able to reach your customers… and losing out to the competition.

Work with me and get this free bonus

I’ll do a free audit of your website after we complete your first article. Then you can make improvements based on top-performing sites for words your customers are searching for.

A $100.00 value—FREE at your request.

You have a choice to make

Is this you?:

You’re not growing fast enough.
You’re missing out on customers.
You’re losing to the competition.

This could be costing you millions $$$ per month. Is that what you want?

It’s time to decide…

Do what you’ve been doing… You know where that will lead. Is that really where you want to go?

Or…

Take a new action, and get a new result.

Finally, deliver the clarity your customers need and the searchability Google demands.

Which do you want for yourself?

Here’s what to do now…

Email Rich at Rich@RichHallSolutions.com or call/text 574-261-7293 to arrange a Zoom call to see if we’re a fit for promoting your product.

It’s that simple. Reach out and learn more…

Here’s what you get with 4CWriting

Clear technical writing—so your customers will understand your product.
Clear call to action—so your customers will know how to buy your stuff.
Relevant Internet search words—so your customers can find you… instead of the competition.
FREE audit—so you can optimize your website so Google can send more customers your way.

One thing is for sure

A year from today, you will indeed arrive. The question is… where? Choose the path that takes you where you want to go.

Email Rich at Rich@RichHallSolutions.com or call/text 574-261-7293 to arrange a Zoom call to see if we’re a fit for promoting your product.

Not sure yet? Here’s a FREE GIFT to get clarity…

Even if you’re not sure you’re ready to work with me, I’ve got something FREE for you…

It’s a FREE 16-Item Checklist—a questionnaire I use with clients to help them craft a clear message to their customers.

Avoid ASSumptions!
Get clarity on your project.

It’s FREE for you to keep and use… even if you don’t work with me.

Just email me at Rich@RichHallSolutions.com, ask for your FREE 16-Item Checklist, and I’ll email it to you right away!

PS—When you are ready, email Rich at Rich@RichHallSolutions.com or call/text 574-261-7293 to arrange a Zoom call to see if we’re a fit for promoting your product.

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